Retaining Customers Using Clustering and Association Rules in Insurance Industry: A Case Study

R. Samizadeh; S. Mehregan

Volume 5, Issue 4 , October 2015, Pages 261-268

  This study clusters customers and finds the characteristics of different groups in a life insurance company in order to find a way for prediction of customer behavior based on payment. The approach is to use clustering and association rules based on CRISP-DM methodology in data mining. The researcher ...  Read More

Job Satisfaction and Organizational Commitment: Is It Important for Employee Performance

K. Nath Gangai; R. Agrawal

Volume 5, Issue 4 , October 2015, Pages 269-278

  The purpose of this study is to examine the relationship between components of organizational commitment and job satisfaction among employee at EN Reality solution Pvt. Ltd. in Lucknow, UP, India. Therefore this study could make important contribution to extant research in management and organizational ...  Read More

External Factors Affecting Firm Growth: Evidence from Small Scale Manufacturing Firms in Tigray Regional State of Ethiopia

D. Getachew Regasa

Volume 5, Issue 4 , October 2015, Pages 279-286

  It is widely agreed that small scale enterprises (SSEs) used to play a crucial role in achieving the industrial and economic development. Though SSEs play indispensable economic role, studies are limited to analyze the external factors that affect the growth of SSEs independently. Therefore, the objective ...  Read More

Statistical Investigation and Comparative Assessment of the Non-Performing Assets of Indian Commercial Banks

A. Garg

Volume 5, Issue 4 , October 2015, Pages 287-302

  Non-performing assets (NPAs) have been a major cause of concern for Indian commercial banks in the recent past years. Many studies have been reported on the different aspects of NPAs in Indian banking system. However, there is a crucial lack of investigation on the comparative assessment of various types ...  Read More

Assessment of Females’High Schools in District One of Tehran Based on the Sustainable School Indicators

M. Hagh bin; K. Mohamadkhani; P. Jafari

Volume 5, Issue 4 , October 2015, Pages 303-314

  The data of this study was collected from 252 teachers, principals and vice-principals offemales’ high schools in district one through one researcher-administered questionnaire, and was then analyzed. The validity of the questionnaire was approved by seven university professors. Cronbach’s ...  Read More

Effects of the Use of ICT on Pharmaceutical Product Marketing in Nigeria

H. Olubunmi Aderemi; I. Ayodele Ojediran; S. Akinade Adegbite; O. Olufunke Olasanmi

Volume 5, Issue 4 , October 2015, Pages 315-327

  This paper discussed the application of Information and Communication Technology (ICT) in pharmaceutical product marketing in Nigeria. Data for the study was obtained from 76 pharmaceutical firms in southwest Nigeria which comprised of about 95% of the pharmaceutical companies that were into manufacturing ...  Read More

Entrepreneurship Barriers to Student in Southern Punjab Universities

M. Atif Bashir

Volume 5, Issue 4 , October 2015, Pages 329-335

  As rising unemployment levels continually erode job opportunities in Southern Punjab, it is essay to assume that entrepreneurship would be concluded as the next-best career option; however, university graduates show very low interest level in becoming entrepreneurs. Having observed this disinterest, ...  Read More

Prediction of Affective Organizational Commitment based on Employee Characteristics and Psychological factors among Oil Personnel

Sh. Ghaffaripour

Volume 5, Issue 4 , October 2015, Pages 337-350

  The concept of organizational commitment has become a hot topic in the literature of industrial psychology and organizational behavior in the past decade. The main purpose of this study was to investigate the relationships of employee characteristic (age, marital status, job tenure, educational level ...  Read More