An Extension of the Technology Acceptance Model for the E-Repurchasing of Sports Match Tickets

J. Khazaei Pool; R. Verij Kazemi; M. Amani; J. Kia Lashaki

Volume 6, Issue 1 , January 2016, , Pages 1-12

  The purpose of the present study is to investigate effective factors in making people willing to repurchase sports match tickets online with the approach of extending technology acceptance model. This research is considered applied regarding its purpose, descriptive- survey regarding its method, and ...  Read More

Satisfaction towards Customer Loyalty in Auto-Mobile Industry of Pakistan

A. U. Haq

Volume 2, Issue 4 , October 2012, , Pages 363-371

  This study investigates the factors affecting the brand loyalty of the customers of Auto-mobile industry in region of Pakistan with the use of ECSI model. A well-organized structured questionnaire was distributed among the customers of Auto-mobile industry. The questionnaire was based on 5 Point likert-type ...  Read More