The Intervention of Organizational Characteristics in the Relationship between CRM and Organizational Performance in the Nigerian Insurance Industry

F. F. Olowokudejo; M. A. Obalola; S. A. Aduloju

Volume 3, Issue 1 , January 2013, , Pages 21-30

  The main objective of this study is to find out if organizational characteristics intervene in the relationship between CRM and organizational performance in the Nigerian insurance industry. Relevant literature was reviewed and a model consisting of fourteen variables was conceptualized and tested by ...  Read More

Cyber Risk Exposure and Prospects for Cyber Insurance

Ismaila Adeleke; Ade Ibiwoye; Folake Olowokudejo

Volume 1, Issue 4 , October 2011, , Pages 221-230

  This study draws attention to the ubiquitous and borderless nature of cybercrime. It examines the prospect of introducing customized cyber insurance policy in the Nigerian market. As secondary data was not available, the study conducted a survey by administering three sets of questionnaire to purposively ...  Read More

A Comparison of the Customer Relationship Management Strategies of Nigerian Banks and Insurance Companies

Ayodele Omoyiola Fagbemi; Folake Feyisayo Olowokudejo

Volume 1, Issue 3 , July 2011, , Pages 161-170

  This study aimed at finding out if banks and insurance companies in Nigeria use CRM as a marketing strategy as well as whether these organizations have employed the same variables to achieve Customer Relationship Management. Relevant literature was reviewed and a model consisting of seventeen variables ...  Read More